DIY Copy Skills

Communicate Your Truth

Your heart-centered business is an extension of you. It's not just another way to make money; it's a way to share your gifts and talents with the world.

Don't be afraid to sell it. Getting the word out about what you do is so important and necessary. How can you help the people you were meant to help if they don't know about you?

Many heart-centered entrepreneurs struggle with their copy because they are hesitant to sell. 

You got into this business due to a genuine need to help people. You devote your life to helping people. 

I get it. 

But that doesn't mean you have to give it away for free. When you undercharge and undercut yourself for the services you provide, it can destroy a heart-centered business that you love. You get burnout. You get frustrated. And it doesn't have to be that way. 

When you serve, you deserve. 

Selling doesn't have to be sleazy. You can write copy that speaks right to the heart and soul of your target market AND makes profit for you. 

Tap into emotional engagement

Touch the heart and make the sale

The key to writing heart-centered copy that sells is to tap into the persuasive power of emotional engagement. 

The "old-school" method of sales and copywriting may not work for you. 

You don't want to sound pushy, loud, aggressive, or "too salesy". Noisy promotions may clash with your branding and the message your heart-centered business is trying to put out there. 

But there's a reason those methods of sales copy work. Your challenge is to tap into a way to sell without the sleaze. 

Market without spammy, pushy sales tactics. 

You simply need to emotionally connect with your target market through your sales copy and lead them to action. 

That is EXACTLY what this course is going to teach you!

Curriculum

  • 1

    You're on the waitlist!

    • Next steps
  • 2

    Module 1: The Creative Process

    • Learn to Write Heart-Centered Copy

    • Prepping to Write
  • 3

    Module 2: Brainstorming and Mind Mapping

    • Brainstorming

  • 4

    Module 3: Research and Target Market Creation

    • How to research
  • 5

    Module 4: Avoiding Common Mistakes

    • Common mistakes
  • 6

    Module 5: Putting It to Paper

    • Action steps
  • 7

    Module 6: Persuasive Copy Creation

    • Write to sell

About Your Instructor

CEO of HeartCenteredCopy.com

Lisa Clark

This is the instructor section. You can use this space to tell and show your students who you are and why you're the perfect person to teach the course you're offering. You can talk about your work and education history, and really anything else that shows off who you are so your students get excited about learning from you. You're the expert after all, this is your chance to shine!

Skills You Will Learn

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  • Mindset Techniques

  • Brainstorming/ Mind Mapping

  • Research

  • Avoiding Common Mistakes

  • Creating Your Content

  • Persuasive Copy Creation

Endorsements

News Anchor and Reporter

Jennifer Borget

It was time for me to start delegating some of my tasks and Lisa was the perfect person to help take the load off. I love brainstorming with her and coming up with ideas then sitting back as she takes them and runs with them and comes back with beautiful results that’s easy for me to work with.

Feng Shui Consultant & Life Balance Coach

Yvonne Smith

What a wonderful experience working with Lisa! The fact that I live in the UK was not a barrier to working with her genius. Lisa went far above and beyond my expectations and definitely gave the wow factor!

Coach to Entrepreneurial Women

Joy Bufalini

When you need to take your copywriting to the next level for emails or sales funnels, etc - make sure you check Lisa out - she is the REAL DEAL of excellence for heart-centered business owners.

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Bonuses!

Include additional content to your course curriculum to provide further value to your students.

  • eBook

    Heart-Centered Copy that Sells

    $39 value

    In this ebook, you will learn how to write copy from the heart that converts into sales. You can be soul-centered and profitable!

  • 1v1 Call

    Advanced Support

    $197 value

    Every student in this course will also get ONE free 1v1 coaching call with the instructor to help with any issues or clarifications.

  • FB Group

    Community Discussions

    Amazing Value!

    Join our climbing community and grow everyday through real interaction with fellow students! Your instructor will be in the group as well.

Next Start Date

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